About Us

As a photographer and entrepreneur with a love for design and craftsmanship, I founded this brand out of a desire to create something truly unique for fellow photographers. With a keen eye for quality and a drive to design gear that’s functional, stylish, and durable, I set out to make a better camera strap.

The journey began with a simple need: a camera strap that was functional, comfortable, and looked good. A few years ago, while traveling in Lisbon, Portugal, I experienced firsthand how unreliable camera straps can be when one snapped unexpectedly. That experience sparked the idea to create something better.

After experimenting with a variety of materials – different leathers, rings, rivets, and tools – I developed a design that met my standards for quality and style. As the project grew, it naturally evolved into a family business, bringing my father and me together in the process.

Today, we’re dedicated to offering high-quality, durable camera straps to photographers around the world. Our focus is on delivering products that are made to last, crafted with responsibility and eco-friendliness at the core. We’re here to support photographers in their journey to explore, create, and carry their gear with confidence.

Tommi from Arch